She's a Wildflower is based in the seaside village of Barwon Heads, Victoria...
Locally grown, seasonal and unique are three attributes that She's a Wildflower desires when creating concepts and selecting flowers.
Devoting the time to source varieties direct from local farmers, the flower market, or foraging from their natural surrounds, each floral design is thoughtfully created...
It is this keen eye for detail that develops a distinct style.
Mother Nature is my boss, and I respect her greatly.
Behind the brand.
The heartbeat : Alice Shepherd
Star sign : Scorpio
Favourite season : Autumn
Red or white wine : Red
Random fact about me : I have an extensive jumpsuit and overalls collection
My flower journey began when I found myself lost in a big city, in the corporate events world, stuck in a job that wasn’t fulfilling my creative needs. On my 25th birthday I decided scratch that creative itch and enrolled in a course to become a qualified florist… one of the best life decisions I have made to date.
MY BIGGEST LESSON HAS BEEN REALISING THAT MY FLORISTRY STYLE IS CONSTANTLY EVOLVING AS I CONTINUE TO CHALLENGE AND PUSH MYSELF BOTH VISUALLY AND TECHNICALLY.
I’m fortunate to have had the opportunity to work with many clients in varying industries from small creative business owners to lifestyle brands, magazines, artists, interior designers, and professional photographers.
When I’m not at the workbench you’ll find me soaking up the coastal lifestyle Barwon Heads has to offer with my partner Tom, our daughter Peggy and our two boxer dogs, Bonnie and Bert.
Whilst I have enjoyed the fast pace and growing success of my small business, I’m on the pursuit of designing a slow lifestyle for myself and my family, taking time to appreciate each other, our friends and our seaside village that we are lucky enough to call home.